Wednesday, June 12, 2024


Kpopmap with Spotify to bring readers closer to the beat of K-Pop

Kpopmap signed a marketing partnership with Spotify, the world's leading audio streaming platform to bring readers even more K-Pop content. 

Kpopmap provides self-produced content in English for subscribers in more than 150 countries about Hallyu (the Korean Wave), including K-Pop, K-Drama, and K-Beauty. Kpopmap has more than 3 million monthly users and over 10 million page views, and by expanding its services to the global MZ generation, Kpopmap is leading the spread of Hallyu fandom communities around the world. 

As part of this partnership, readers from across the globe can now look forward to enhanced music content on Kpopmap with the addition of the Spotify K-Pop ON! section on its website, which will provide updates on the latest K-Pop content from Spotify. This builds on Kpopmap’s ongoing coverage and content on K-Pop and all things K-Culture, bolstering its vision to continue to build and provide a community for the Hallyu fandom.

Through the collaboration, the two companies look forward to continuing to champion the music of K-Pop around the world.

"We are excited about the synergy we will create with Spotify, the world's leading audio streaming Platform," said Ilho Seo, CEO of Kpopmap. "Together with Spotify, we look forward to introducing more content that global fans of Hallyu and K-pop can enjoy." 

Kpopmap :